Cost Snowball - internet presence edition
Creating music is costly on its own. From instruments to marketing, if you’re actively trying to reach potential fans, you are aware or quickly becoming aware of the costs. For purposes of this post, I’m not going to talk about fame-seeking vs sustaining career. Nor am I here today to entertain the argument that creation is free or even an expensive hobby. The intent of this post is to give artists starting into the space an understanding of the hidden costs of maintaining a credible online presence. And FYI, I am not being paid or otherwise compensated by any site cited below. The good news: You can maintain a very basic internet presence with little to no cost. Twitter accounts, Facebook pages, YouTube, a (very) limited amount of SoundCloud presence, and Bandcamp are free to use to reach potential fans and provide them a means to listen to or buy your music. And yes, you should make use of these where you can. I highly recommend using Bandcamp, where there are no up-front costs to